Privacy Notice
This Privacy Policy sets out how Yan Yun Family Office (HK) (“we”, “our”, “us”) collects, holds, processes, and uses your personal data in accordance with the Personal Data (Privacy) Ordinance (Cap. 486) of the Hong Kong SAR. It also outlines your rights in relation to your personal data and how you may contact us if you have questions or concerns.
By accessing our website, submitting information to us, or using our services, you consent to the terms of this Privacy Policy.
We are based in Hong Kong Special Administrative Region (HKSAR) and operate primarily within this jurisdiction. Therefore, the collection, use, and processing of personal data will be governed exclusively by Hong Kong’s Personal Data (Privacy) Ordinance (Cap. 486) (“PDPO”).
The personal data we may collect includes but is not limited to:
- Identity information (e.g., name, date of birth, nationality, ID/passport details)
- Contact details (e.g., address, email, phone number)
- Financial information (e.g., bank details, source of wealth)
- Know-Your-Client (KYC) data (e.g., politically exposed person status)
- Usage data (e.g., interaction with our platforms, login records)
- Any other data necessary for fulfilling our services
We will only collect sensitive personal data with your express consent.
We collect personal data from:
- Direct communication (email, phone, in person)
- Forms completed on our platforms
- Government or publicly available databases (e.g., Company Registry)
- Service providers and professional advisers (e.g., lawyers, banks)
- Use of cookies and analytics on our website
We may use your data for the following purposes:
- To provide services or products to you
- To perform client onboarding and due diligence
- To fulfil legal and regulatory obligations (e.g., AML compliance)
- For internal administration and audits
- For direct marketing (with your explicit consent)
We will only use your data for purposes for which it was collected or a directly related purpose.
We will only use your personal data for direct marketing if:
- We have received your express consent (which includes an indication of no objection)
- You are informed of the classes of marketing subjects
- You are given an opportunity to opt out at any time
You may unsubscribe from our marketing communications via the provided link in our emails or by contacting us directly.
We may share your data with:
- Our service providers, such as auditors, lawyers, IT providers
- Regulatory or legal authorities in Hong Kong where required
- Professional advisers or parties approved by you
- Prospective acquirers in a business transfer or restructure (bound by confidentiality)
We ensure that third parties are contractually bound to protect your data and use it only for the agreed purposes.
Your personal data may be stored in secure servers within the Asia Pacific region (e.g., Microsoft Azure). We take all reasonable measures to protect your data from unauthorized access, loss, misuse, or alteration.
We retain your data only as long as necessary for the purpose it was collected and to comply with applicable legal obligations.
Under the PDPO, you have the right to:
- Request access to your personal data
- Correct inaccurate data
- Withdraw consent for use of your data
- Lodge a complaint with us regarding data handling
To exercise any of these rights, contact us using the details below.
We use cookies to improve user experience and analyse web traffic. You may control cookies via your browser settings. For more information, refer to our Cookie Policy.
If you have any questions about this Privacy Policy or your personal data, please contact:
Yan Yun Family Office (HK)
Attention: Data Protection Officer
Address: Suite 1130, 11/F., Ocean Centre, Harbour City, Tsim Sha Tsui, Kowloon, Hong Kong
Email: ro@yyfo.hk

